Is your marketing strategy ready for 2025? At Dash, we’ve put together the ultimate guide for holidays, awareness days, religious festivals, and social medias fun days in 2025 that you can implement into your marketing strategy. January Dry January Veganuarary 1st January – New…

Out of home (OOH) advertising is advertising that reaches consumers outside of their homes. It includes billboards, poster, signs, wall panels, transit advertising, and more. Out of home advertising generates repeated exposure and the visual impact of these ads are worth more due to…

In the beginning, all advertising was local. From word-of-mouth recommendations to advertising in the local newspaper, everything was confined to the immediate town. In 1983 the internet was invented and the next thing you know you’re buying from brands based all over the world…

The restaurant, café, and bar industries are extremely competitive. With so many options available it is crucial to find a way to make yourself stand out from the crowd. You may be thinking that putting a new marketing strategy in place will be a…

The hospitality industry can be broken down into 4 main sectors: Food and Beverage Accommodation Travel and Tourism Entertainment and Recreation Although segmented, there is a lot of overlap between the sectors – all coming hand in hand to some degrees. The hospitality sector…

In the world of digital marketing, Search Engine Optimisation is your best friend. Whilst Google claims to take into account 200+ factors when determining different website’s ranking on the SERPs (Search Engine Results Pages), there are 5 top factors you should take into consideration…